LAS VEGAS, Oct. 19, 2022 /PRNewswire/ -- Oracle CloudWorld-- To help organizations across different industries create more precise customer engagements, Oracle has added 15 baseline artificial ...

Oracle launched a prospecting and lead-scoring product called Fusion Marketing on Monday, as the company tries to reframe the value of the CRM in a world gone crazy for the CDP. Fusion is the first in ...

Oracle CX, a customer experience cloud, has announced new innovations for its CDP platform Oracle Unity. The new features aim to improve the platform’s ability to unify customer data and enable quick ...

New AI capabilities help marketers and sellers identify new growth opportunities within existing accounts while new industry onboarding accelerators increase time-to-value LAS VEGAS, Sept. 11, 2024 ...

Oracle kicked off its OpenWorld conference Monday by introducing a customer data platform (CDP) to connect disparate data sources and a subscription management product to capitalize on the blossoming ...

Oracle has updated its Unity Customer Data Platform (CDP) with new features to help enterprises improve customer experience and engagement, and optimize marketing spend. The latest updates made to ...

The CDP market is confusing right now with lots of promise and hype, but very few solutions that can provide a comprehensive view into customer interactions across channels and applications, observed ...

Oracle today at its OpenWorld user conference in Las Vegas introduced 15 baseline artificial intelligence (AI) models that it added to its Oracle Unity customer data platform (CDP). Part of Oracle ...

It was a busy week in the CDP market, with a Forrester Wave report and announcements from Salesforce, Adobe and Oracle. The customer data platform (CDP) industry had quite a week this week, with ...

Oracle has upgraded its Oracle Service offering to help service agents get a full view of their customers and easily target them for marketing campaigns. As part of this, Oracle Service will embed ...

(RTTNews) - Oracle Corp. (ORCL) announced Tuesday a series of new innovations within its customer data platform (CDP) to help marketers simplify the delivery of personalized marketing programs that ...

LAS VEGAS, Sept. 11, 2024 /PRNewswire/-- Oracle CloudWorld --Oracle today announced new capabilities within Oracle Unity Customer Data Platform (CDP) that provide organizations with precise views of ...