Makeup manufacturer Benefit has released its newest eyebrow-related invention, a mobile optimized site that details how users should style their brows, to promote its brow-shaping products and ...

Eyes may be the windows to the soul, but brows could be the windows to the psyche. Benefit Cosmetics, which deftly stoked social media sharing with a Snapchat lens timed with its massive brow product ...

Sad news, brow lovers: Benefit's popular Gimme Brow product is being recalled by the San Francisco-based cosmetics company. This was a voluntary action issued by the brand after they found that recent ...

Benefit, a beauty brand that is known for its brow bar, has launched a new brow pen that's perfect for makeup beginners. The Mighty Fine Brow Pen is a superfine brow pen with three 0.1mm-thin brush ...

Eyebrows are undergoing a beauty renaissance right now, and long gone are the days of over-plucked '90s brows. Right now it's all about bold, full brows, and I've been on a years-long quest to make my ...

It looks like Benefit Cosmetics is surpassing Anastasia as the top spot in the brow category, thanks to social media and a slew of new products. The LVMH Moët Hennessy Louis Vuitton-owned brand is ...

If you are in posession of the current (July) issue of ELLE, you are one of the first in the world to get hold of the new Benefit Goof Proof Eyebrow Pencil, a whole month before it even launches. It's ...

From Bella Hadid’s Nineties-style skinny arches to fluffed-up looks à la Lilly Collins, eyebrows can transform the face. But if you’re not gifted with a naturally defined brow, the right tools can ...